The Fendi bag kit is the spark, but the needlepoint community is the story: painter spots, shop updates, finished-bag unboxings, and more.
Filed under: Off the Hoop (needlepoint edition).
This post uses embedded social posts for visuals (no re-uploaded product photos), so hop over to Fendi’s website to see the official Fendi Baguette Embroidery Kit.
Needlepoint feeds have been even more lively recently, and one topic keeps popping up: the stitchable Fendi bag kit. But what has really grabbed my attention isn’t the brand name—it’s the way the community has run with the idea. Between shop updates, painter spots opening up for those who want a head start, finished-bag unboxings, and the “inspired-by” brainstorming, it’s turned into a full-on needlepoint moment worth rounding up in one place.
Fendi’s Baguette is listed as a stitchable “bag with embroidery kit for adding a personal touch.” In stitcher terms, it’s an open-grid cotton bag you can stitch through, finished with the iconic FF clasp, plus a detachable handle and shoulder strap in brown/tan tones. The kit includes multiple colors of cotton thread (floss), needles, and metal thimbles. It isn’t mentioned in the listing, but you can see in this Instagram reel that a chart is included, too.
Watch Shannon of Greystone Needlepoint unbox hers:
Quick note on wording: Fendi calls this an embroidery kit and includes cotton threads, but the needlepoint community is where this conversation really took off—so I’m covering it through the lens of what stitchers and shops are doing with it.
Why the Fendi Stitchable Bag Is Trending Again
Needlepoint feeds have been swapping updates, timelines, and “how are you stitching yours?” questions—so even though the kit isn’t brand new, it feels new again because people are actively working on it (and posting about it).
The Fendi stitchable bag kit is not new but thanks to some recent community buzz the stitchable bag is trending again. It looks like it may have been out of stock or discontinued for a time. This article by Women’s Wear Daily suggest it was back in stock this past fall: Fendi Revives the Needle Point Stitch Kit Baguette.
Learn more about the history Fendi stitchable bag from Anne Fisher Needlepoint in this Instagram post. She says it used to be a gift given out after runway shows.
Needlepoint designer Emma of What the Stitch (website) shared on TikTok her process of stitching the Fendi bag where it went viral. You can catch up via her TikTok playlist. She’s also on Instagram, but I didn’t spot a handy list to share. In recent social media posts, Emma said Fendi gifted her a new bag kit to announce the restock. She will also be sharing her work on the new bag.
Now, let’s talk custom painting.
Custom Design and Painting: From Blank Grid to Ready-to-Stitch Canvas
Shannon (Greystone Needlepoint): Shannon at Greystone Needlepoint (a needlepoint shop in Pennsylvania) has been sharing her own stitchable bag and encouraging stitchers to come into the shop for help choosing colors and threads. That support—planning a palette, talking through motif ideas, and picking fibers that will wear well—has helped turn this from “wow” into a project people feel confident starting. Website / Instagram
Anne Fisher Needlepoint: Anne Fisher has been painting and designing in the needlepoint world for over 20 years, with a focus on custom and wholesale painted canvases carried by needlepoint shops. If you love the idea of stitching the bag but don’t want to start from a blank grid, custom painting is the option that has everyone leaning in. Anne Fisher Needlepoint has been sharing painted-canvas updates and opening spots so buyers can have their bag painted before they stitch—basically, the design is mapped out for you and ready to work.
Where to start: Anne’s Instagram profile is the easiest hub to watch for updates and find her signup link. Anne Fisher Needlepoint website.
Stitch Choices + Threads: What Stitchers Are Asking
One of the biggest questions in the comments is what stitches and fibers make the most sense on a bag like this—especially since it’s a wearable project and it isn’t something you can block and square up the way you might with a traditional canvas piece. Many stitchers are thinking about (1) keeping tension consistent, (2) durability and abrasion against clothing, and (3) how much texture they want in the finished surface.
Greystone Needlepoint’s Shannon has shared that she’s stitching hers in basketweave and using Pepper Pot threads. She’s also been refreshingly honest that real-world wear will be the test—when someone asked about wool pilling from rubbing against clothes, her response was essentially: we’ll have to see. That “we’re learning together” energy is a big reason this project has so much momentum. Check out Shannon’s Fendi highlight reels at the top of her store’s profile page.
FAQ: Questions Stitchers Keep Asking
Where can I purchase the Fendi Baguette Embroidery Kit?
Hop over to Fendi’s website to get the official Fendi Baguette Embroidery Kit.
Does the kit include a chart?
Yes—while it isn’t spelled out on the product listing, stitchers have shown the chart in unboxings (see the reel linked above).
Are people lining/finishing these?
Yes—this is one of the most common questions. Finishing details vary, so I’m watching for the best “finished bag” breakdowns to share.
What design software are people using to plan motifs?
In the comments of this reel, several stitchers asked—and the answer shared was MobiStitch. https://www.instagram.com/reel/DSI8ejpkWZh/
Final Stitch
That’s the latest on the Fendi stitchable bag conversation as I’m seeing it unfold in needlepoint circles. I’ll keep this post updated as more finished bags and wear reports start showing up.